VP of Finance Job at Wilshire Lane Capital, New York, NY

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  • Wilshire Lane Capital
  • New York, NY

Job Description

About Piñata Piñata is the nation’s leading rent rewards and renter fintech platform, powering loyalty, credit-building, and commerce for more than 1 million renters — with 10M+ contracted units coming online in 2025. We partner with property management companies, proptech platforms, and major consumer brands to turn rent — the largest monthly expense for Americans — into a financial unlock. About Piñata Piñata is the nation’s leading rent rewards and renter fintech platform, powering loyalty, credit-building, and commerce for more than 1 million renters — with 10M+ contracted units coming online in 2025. We partner with property management companies, proptech platforms, and major consumer brands to turn rent — the largest monthly expense for Americans — into a financial unlock. We’re looking for a Head of Finance & Controller who can architect the systems, team, and financial discipline to support this next phase of growth. The Role Piñata is searching for a hybrid finance & operations leader — someone who blends strategic finance , FP&A excellence , accounting expertise , and hands-on execution . This role will be the operational heartbeat of the company, ensuring the business is scaling with clarity, precision, and strong controls while enabling aggressive growth. This is not a back-office finance role. This is a company-builder role — a leader who can partner with the CEO, own cross-functional execution, run tight financial processes, build models investors trust, drive operational discipline, and help scale Piñata into the category-defining renter loyalty and fintech platform. What You’ll Own Strategic Finance Own all FP&A: forecasting, budgeting, scenario planning, unit economics, margins, cohort analysis, GTM efficiency, channel economics, and capital planning. Build and maintain Piñata’s full financial model and investor reporting frameworks. Partner with the CEO on fundraising, investor materials, diligence, and board reporting. Design dashboards that bring clarity to the business Accounting & Compliance Oversee corporate accounting, month-end close, accruals, and GAAP compliance. Design and enforce controls around revenue recognition — including multi-component, partner-driven, insurance admin fee, and loyalty/points models — ensuring proper ASC 606 treatment. Manage audits, tax compliance, financial reporting, and external accounting firms. Ensure proper reconciliation across multiple finance and internal systems. Revenue Operations & Billing Own invoicing, collections, and accounts receivable across customers Implement automation, manage payables Partner with Sales & Customer Success to enforce contract terms, pricing rules, and revenue policies. Risk, Compliance & Controls (Fintech/Insurance) Oversee financial and operational risk frameworks Build compliance processes with external partners Work closely with external counsel Partner with Product on scalable, compliant fintech operations. Leadership & Team Building Build and lead a high-performing finance & operations team (finance, accounting, RevOps, BizOps). Drive a culture of clarity, accountability, and operational excellence. Serve as a senior thought partner to the CEO and executive team. Who You Are Operator-athlete: able to architect systems and jump into the weeds. Strategic & analytical: strong decision frameworks, crisp financial thinking, and clarity. Deeply numbers-driven: you love models, dashboards, financial KPIs, revenue logic. Process-oriented: you bring order, predictability, and control to a fast-moving environment. Startup-proven: ideally from high-growth SaaS, fintech, proptech, or marketplace. Low-ego, high-drive: urgent, accountable, and deeply collaborative. Comfortable in ambiguity: you create structure where none exists. Qualifications CPA preferred or significant accounting depth (Big 4 or equivalent public accounting/audit experience strongly preferred).Experience leading finance at an early to growth stage company (Series A to C) Experience seeing a company through successful M&A transactions 7–12+ years in strategic finance, FP&A, operations, BizOps, or similar roles. Experience owning and improving the monthly close process and GAAP compliance. Strong knowledge of ASC 606 and complex revenue models Proven ability to design and maintain financial models, dashboards, and investor reporting. Experience in or exposure to fintech, payments, credit, or insurance is a major plus. Strong systems skills (QuickBooks, financial tools, CRM/ERP systems, data tooling). Experience building and leading teams in a scaling startup environment. Why Join Piñata Build the financial and operational engine of the country’s leading rent rewards and renter fintech platform. Own high-impact work that touches every part of the business. Work directly with the CEO on strategy, execution, investor relationships, and long-term planning. Join a transparent, fast-moving, founder-led team with massive growth ahead. Help millions of renters build credit, improve financial health, and unlock real economic value. #J-18808-Ljbffr

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